Yo Te Apoyo | I Support You

Yo Te Apoyo | I Support You

The reasons why Latinos/as support their loved ones are countless, personal, and powerful. This campaign provides a positive framework for these reasons. In the Latino community, support for abortion is rarely talked about, and there's still a perceived stigma around the topic. Yo Te Apoyo creates a movement of love and compassion by highlighting the real reasons why the community supports each woman’s right to make her own choices about her life and body.

Our campaign seeks to change the narrative and dispel stereotypes around abortion, starting with the Latino community living in Florida.  It all starts with a simple question: “There are hundreds of reasons why Latinos support loved ones who have considered abortion. What’s yours?”